Research & Analysis: We conducted in-depth interviews with the client, reviewed previous campaign performance, and analyzed competitor videos and industry trends. This helped us identify key messaging strategies and the visual style that would resonate most with the target audience.

Content Structure & Planning: Based on the findings, we mapped out the structure of the 13 videos, prioritizing impactful features and key selling points based on the client’s needs and the audience's pain points. This ensured each video communicated effectively.

Scripting & Storyboarding: We developed detailed scripts and storyboards for each video, carefully outlining the pacing, transitions, and key moments that would capture attention. These were refined based on client feedback and creative input.

Editing & Post-Production: The video editing process involved fine-tuning footage for visual appeal, integrating animations and graphics, and ensuring that the brand’s message was clearly conveyed. We also ensured that the videos worked in both portrait and landscape formats for maximum versatility.

Client Review & Feedback: We conducted several rounds of feedback with the client, incorporating suggestions and ensuring the videos met their expectations for brand alignment and audience engagement. The final edits were adjusted based on these inputs.

Final Delivery & Results: After finalizing the videos, we delivered the polished content, optimized for various platforms. The result was a significant boost in conversions and overall satisfaction from the client with the branding consistency and engaging design..